I doubt anyone will read this comment, but I will tell you anyway. There was no cartoon. Why is he needed in the breaking bad universe? I have no idea.
@truerost: absolutely agree. Too children's cartoon to watch for adults and too adult references (Leone, the exorcist) for children to understand them, there was no point in doing it at all
Maybe someone made a joke at the banquet, and a passing producer thought it was a pitch, and gave money?